Insights from My Live Session with Jon Dale of Smallfish: Marketing and Search Results in Focus
Today, I had the pleasure of joining Jon Dale from Smallfish in a live Zoom session to explore the landscape of marketing and search results. This was an engaging conversation, especially as we delved into actionable strategies for increasing visibility and attracting qualified leads. Take a look at my slides I shared here: Building a […]
WordPress vs. WP Engine: Epic Legal Showdown! Is Your Website at Risk?
Do you have a website? Are you using WP Engine? If you’ve faced issues with updates, plugins, or other features, there’s a reason behind it. Since mid-September, a legal battle has erupted between WordPress and WP Engine. The core of the dispute involves Matt Mullenweg, the founder of WordPress and CEO of Automattic, and WP […]
Get Your Website Ranking Faster
When launching a new website for your electrical, plumbing, or landscaping business, getting noticed quickly can be a challenge. Utilising the following SEO tips and strategies will get your website noticed by Google quicker and attract potential clients. Key Priorities for Launching Your Trade Website When launching a new site, it’s crucial to focus on […]
The Importance of Website Maintenance
So, you’ve been enjoying having your very own brand new website, you’ve got a nice, beautiful list of services, contact details, and case studies, and now you’re ready to sit back and rake in the customers. Except, a few months later, you log back on and see your whole site is a jumbled mess of […]
Tradie Marketing Tips and Tricks
Are you a trade company looking to get your business online? Do you know your SEO from your PPC? If the answer is no, don’t worry, we’re always here to help! As a trade business, your marketing and online presence determines how most clients will be able to find you and use your services. With […]
Maximising Your NSW Electrical Business’s Potential with Marketing Strategies
By creating and implementing a powerful marketing strategy, any New South Wales electrician can unleash their company’s full potential and ensure they have a consistent amount of new clients. A successful marketing strategy will need an accurate understanding of its target market, a website that reflects the quality of the company and brand voice, has […]
How Effective Marketing Can Boost Your Electrician Business in Canberra
If you are an electrician in Canberra or the Australian Capital Territory, you can boost your business and guarantee a steady and consistent stream of new customers with an extensive and efficient marketing campaign. An effective marketing strategy for an electrical company will understand exactly who to target, has a well-made website that reflects the […]
Marketing For Tradies: How To Grow Your Business
As a trade company, you know that your business depends heavily on your skills, your experience, and having as much in-depth knowledge of your trade as possible, so you can offer a better service for your clients and gain more leads than other local businesses. However, in today’s industry, it’s not enough to just be […]
Don’t Google Yourself: How To Tell If Your Google Ads Are Live
So, your company has just launched Google ads, your website is online and you are ready and eager to rake in the leads and take your business to the next level. Yet, you can’t seem to find yourself online so now you’re constantly googling to find your business in the search engine every day after […]
Win More Customers With Text Automations
If you’ve been using automations on your job management software like ServiceM8 or SimPro, then you know what a Godsend it is for reaching out to your leads as quickly as possible, while you still have their interest. But are you using the right automation for your business? The best automation that you should have […]