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Are you running a trade or construction company and you’re always on the hunt for new jobs for our team? Google Ads can help you get noticed by the right customers at the right time. At TradiesGo, we have the time, experience, and certification to walk you through Google Ads for tradies to help your business grow and thrive
Traditional advertising feels more like playing darts blindfolded. You’d put your name on billboards or stick flyers in letterboxes, hoping the right customer would see it. But let’s be honest, most of your potential clients are either lost on their phones or haven’t checked their mailboxes in weeks.Â
Google Ads puts you right in front of people actively searching for your services. These customers aren’t just browsing randomly; they’re ready to hire you. And the best part? You only pay when someone clicks your ad, which means you’re getting serious leads and you never have to worry about blowing the budget.
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Google Ads may sound complex, but it’s actually simple. It’s like an auction where you bid on keywords and you have to be precise with your keywords to reach those customers who need urgent services. For example, if you run a plumbing company, instead of just a “plumber,” terms like “emergency after-hours drain specialist” will attract those who need urgent help with their plumbing system.Â
What we love most about Google Ads is that you only pay when someone clicks on your ad. You won’t have to waste money on ads that don’t work and you can choose where your ad shows up, so it targets people in your service area.
And here’s the cherry on top: you can add extensions to your ads to make it easier for customers to reach you. For example, they can click on a phone number or a “Call Now” button right from your ad. It’s all about making it simple for them to connect with you and get their issues sorted quickly.
Here at TradiesGo, we’ve helped 100s of trades, construction and even SAAS companies in the trade niche just like yourself get better leads for their business with Google Ads. Here’s how:
Instead of using general terms like "plumber," we'll assist you in finding precise keywords like "emergency after-hours bathroom leak repair." These detailed keywords grab the attention of customers facing urgent issues, increasing the chances they'll contact you immediately. This leads to more clicks, more successful deals, and happier customers.
Instead of guessing what an electrician does, we’ll use negative keywords like ‘auto electrician’ because we know the difference between a spark and an auto-spark.
Your advertisement is the first thing people notice about you. We'll create straightforward, interesting messages that showcase what sets you apart. Whether you provide round-the-clock service or specialise in something specific, we'll make sure it stands out on Google search results.
We build landing pages, review conversions and write new ad copy for you.
There's no sense in displaying your ad to folks in Perth if you're only serving Sydney. We'll set up targeted location settings so your ads only pop up for searches made in your area. This sharp focus ensures you're reaching the right crowd, and getting the most out of your investment.
We can also do some smart targeting so we uber target the specific areas where you want to do work.
Nowadays, everyone's always on their phones. That's why we'll ensure your ads and landing page work smoothly on mobile. If it's hard to use or takes forever to load, customers will bail. We'll make sure everything looks great and is easy to use, whether they're on a phone or tablet, so those clicks quickly become calls.
We'll track your campaign to see which keywords and ads are bringing in the most business. With this info, we can tweak your strategy to get even better results. Google Ads is all about getting better over time, and we'll be with you to help maximize your investment every step of the way.
Google Ads can make a big difference for tradies like us. It helps us connect with the right customers, at the right moment, with precision. Stop throwing money away on ads and keywords that don’t rank. Take control and watch your business grow. Let TradiesGo lend a hand in your success with the best Google Ads for tradies services in the country.Â
We only work with Trade and Home Service Heroes, and that’s why we’re so good at it.
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