Tradie Marketing · Roofers

Marketing for Roofers

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Re-roof & Restoration Leads

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Storm Campaigns

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Landing Pages

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Suburb Targeting

  • Most of your enquiries are small leak repairs.
  • The big re-roofs and restorations go to someone else.
  • After a storm the phone rings off the hook, then nothing.
  • And it is hard to tell which marketing brings in the good jobs.

Roof repairs keep you busy. Re-roofs keep you profitable.

TradiesGO helps roofing businesses win more re-roofs, restorations and high-value repairs, with marketing built around the suburbs you want to work in.

What we market

Jobs we help roofers win

Roofing work is won on trust

A new roof is one of the biggest maintenance costs a homeowner faces. They want to see your work, read your reviews and feel confident before they book a quote.

We build websites that show your projects and Google Ads and SEO that put you in front of homeowners when they are ready to act.

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How we market roofers

  1. We start with the jobs you want. Re-roofs, restorations, commercial or repairs: we focus your marketing on the jobs with the best margins and the suburbs you want.
  2. A website that wins the comparison. Homeowners want to see before-and-after photos, reviews and clear options. Your site shows all three and makes it easy to book a roof inspection. Trade websites.
  3. Google Ads aimed at profitable work. Campaigns built around high-value searches in the suburbs you service, with negative keywords to cut out the time-wasters. Google Ads for Tradies.
  4. Local SEO that keeps working. Service and suburb pages, a strong Google Business Profile and genuine reviews, so you show up when locals search.
  5. Tracking through to booked jobs. Forms, calls and job software connected so you see what each job cost to win. How booked-job tracking works.

Roofing businesses we work with:

Planning for storm season

Storms bring a rush of repair calls. We have campaigns ready to switch on when severe weather hits, and pause them when your crews are booked.

Between storms we focus on re-roofs, restorations and gutter replacements, the planned work that keeps your business steady all year.

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Results for roofers

We help roofers:

✅ Win more high-value jobs
✅ Cut the cost per lead
✅ Fill the quiet months
✅ Respond to every enquiry faster
✅ Build more Google reviews

Why roofers choose TradiesGO

We’ve worked only with trade and home service businesses since 2013, across Brisbane, the Gold Coast, Sydney and the rest of Australia. We know:

  • How homeowners search for roofers
  • Which roofing jobs carry the best margins
  • How to plan around storm season
  • What makes people trust a roofer enough to book a quote

More from TradiesGO:

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What's Included

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Website

  • Website built for roofers
  • Mobile-first design
  • Project galleries and reviews
  • Fast, secure hosting
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Google Ads

  • Campaigns for your most profitable services
  • Suburb and radius targeting
  • Ads written for each service
  • Negative keywords to cut waste
Vector

Local SEO

  • Service and suburb pages
  • Google Business Profile optimisation
  • Review generation
  • Ongoing content
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Tracking & Follow-up

  • Form and call tracking
  • Booked-job tracking with your job software
  • Instant enquiry replies
  • Plain-English monthly reporting

Marketing for roofers: common questions

Can you help us win more re-roofs instead of small repairs?
Yes. We build separate pages and campaigns for re-roofing and restorations, and use negative keywords to cut out low-value searches.

What happens after a big storm?
We have storm campaigns ready to switch on, and we adjust budgets so you get enquiries you can actually service.

Do you work with roofers in Brisbane and the Gold Coast?
Yes. We work with roofers across South East Queensland, Sydney and the rest of Australia.

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Ready to grow your roofing business?

Book a Marketing Clarity Call. We’ll look at your current marketing, your service area and the jobs you want more of, and show you what’s possible.