Software Integrations · Groundplan

Marketing for Tradies Who Use Groundplan

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Plan-Based Enquiries

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Quote Tracking

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Landing Pages

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Automated Follow-up

  • You can turn a set of plans into an accurate quote fast.
  • But not enough of the right projects come across your desk.
  • Builders and owners who do send plans often go quiet.
  • And you are not sure which marketing brings in the projects you win.

Your Groundplan account knows which jobs make money. Your marketing should too.

TradiesGO builds marketing for trade businesses that run on Groundplan, so more of the right enquiries come in and you can see which ones turn into paid work.

About Groundplan

Estimating and takeoff software

Fast quoting deserves a full pipeline

Fast, accurate estimating gives you an edge, but only if enough good projects reach you. Plan-based work comes from builders, designers, developers and owners who are comparing a few trades at once.

We build websites, Google Ads and SEO aimed at that project work, and follow-up systems that keep your quotes in front of people until they decide.

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How we market a Groundplan trade business

  1. We start with your job data. We look at which job types, suburbs and customers bring in the most profit, using what you already track in your quotes.
  2. We send the right leads in. Google Ads, local SEO and landing pages focused on those profitable jobs, not every search with your trade in it. Google Ads for Tradies.
  3. We connect enquiries to your workflow. Website forms and calls are set up so new leads reach your team fast and nothing gets lost between the enquiry and the estimate.
  4. We track leads through to paid work. Where Groundplan allows, we match enquiries to won quotes so you can see your real cost per job. How booked-job tracking works.
  5. We automate the follow-up. Quick replies, reminders and review requests so every enquiry gets an answer, even when you’re on the tools.

Trades we work with that use Groundplan:

Why marketing and job software belong together

Estimating software makes quoting faster. Marketing decides how many quotes you get to send, and follow-up decides how many you win.

We track enquiries through to won quotes, so you can see which channels bring in the projects worth bidding on.

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Results for Groundplan users

Marketing built around your job data helps you:

✅ Win more of your most profitable jobs
✅ Respond to every enquiry faster
✅ Cut wasted ad spend
✅ See your real cost per job
✅ Get more Google reviews

Why Groundplan users choose TradiesGO

We’ve worked only with trade and home service businesses since 2013. We know job management software and we know what a profitable enquiry looks like for a trade business.

We already build marketing and automations around the systems tradies use most:

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What's Included

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Lead Generation

  • Google Ads for your most profitable jobs
  • Local SEO and Google Business Profile
  • Suburb targeting
  • Negative keywords to cut waste
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Website & Landing Pages

  • Mobile-first trade website
  • A landing page per core service
  • Clear calls to action
  • Fast, secure hosting
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Workflow & Tracking

  • Enquiries routed to your Groundplan workflow where supported
  • Form and call tracking
  • Cost per job reporting
  • Google Analytics 4 setup
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Follow-up & Reviews

  • Instant enquiry replies
  • Quote follow-up reminders
  • Google review requests
  • Plain-English monthly reporting

Groundplan marketing: common questions

Do you work with businesses that use Groundplan?
Yes. We build marketing around the way your business already runs in Groundplan. In your Marketing Clarity Call we look at your account setup and confirm what we can connect.

Can you help us win more of the quotes we send?
Yes. We set up quote follow-up, reminders and review requests, and build proof such as case studies and project galleries into your website so you stand out when people compare quotes.

Do we have to change job management software?
No. Keep Groundplan. We build your marketing around it.

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Ready to get more from Groundplan?

Book a Marketing Clarity Call. We’ll look at your marketing, how enquiries reach Groundplan today and which jobs you want more of, and show you where the gaps are.